Advisor Perspectives’ website attracts more than 150,000 unique visitors per month, virtually all of them financial advisors serving high- and ultra-high net worth individuals. The company, which is part of VettaFi, publishes economic and market commentaries submitted by fund companies, advisors and independent research firms. In Q3 2023, over 650 such commentaries were published and made available through a daily newsletter, Research Perspectives, which the company emails to its subscribers.
Venerated Voices™ rankings were determined by the number of unique readers of each commentary, using data provided electronically by the third-party web analytics service Google Analytics. The data were normalized using the average score per month. Any participant is eligible to receive a quarterly award. Each firm and author is assigned a relative score based on unique pageviews, with a score of 100 equal to average quarterly readership.
Advisor Perspectives was founded in 2007 and is based in Lexington, Massachusetts. In October 2022, it was announced that Advisor Perspectives became a part of VettaFi. In addition to Research Perspectives, it publishes a widely read weekly newsletter, Advisor Perspectives, which contains original articles on the markets, the economy and practice management.
Advisor Perspectives will continue providing quarterly updates to its rankings, as well as issuing annual Venerated Voices™ awards.
The Top 10 Venerated Voices™ by Commentary
| Rank | Title | Author | Firm | Score |
| 1 | Credit is the Next Shoe to Drop | Anne Walsh | Guggenheim Investments | 6,824 |
| 2 | Japan Is On The Rise | Carl Tannenbaum | Northern Trust | 4,128 |
| 3 | Why Investors in Retirement May Want to Consider an Income Approach | Alex Shingler, Justin Christofel | BlackRock | 2,284 |
| 4 | Student Loan Repayments – Will It Start the Recession? | Lance Roberts | Real Investment Advice | 2,102 |
| 5 | What’s in My Personal Portfolio? | John Mauldin | Mauldin Economics | 1,702 |
| 6 | Student Loan Repayments Restart Soon: What You Need to Know | Mario Stefanidis | VettaFi | 1,586 |
| 7 | Fewer Losers, or More Winners? | Howard Marks | Oaktree Capital Management | 1,214 |
| 8 | Slow Burn Minsky Moments (and what to do about them) | James Montier | GMO | 1,102 |
| 9 | Turning Time, Part 2 | John Mauldin | Mauldin Economics | 1,069 |
| 10 | Powell’s Speech Obfuscates The Truth Behind Inflation | Lance Roberts | Real Investment Advice | 920 |
The Top 25 Venerated Voices™ by Firm
| Rank | Firm | Score |
| 1 | Guggenheim Investments | 1,388 |
| 2 | Oaktree Capital Management | 642 |
| 3 | Hussman Funds | 555 |
| 4 | Mauldin Economics | 361 |
| 5 | Richard Bernstein Advisors | 352 |
| 6 | Financial Solutions Group | 320 |
| 7 | Stringer Asset Management | 309 |
| 8 | Real Investment Advice | 299 |
| 9 | Lantern Capital | 268 |
| 10 | Research Affiliates | 210 |
| 11 | GMO | 195 |
| 12 | Baird Advisors | 187 |
| 13 | Evensky & Katz / Foldes Financial Wealth Management | 178 |
| 14 | HGK Asset Management | 163 |
| 15 | Northern Trust | 143 |
| 16 | BlackRock | 141 |
| 17 | Pring Turner Capital Group | 135 |
| 18 | Sitka Pacific Publishing, LLC | 129 |
| 19 | Euro Pacific Capital | 120 |
| 20 | Charles Schwab | 119 |
| 21 | U.S. Global Investors | 106 |
| 22 | Fulcrum Asset Management | 104 |
| 23 | Bramshill Investments | 96 |
| 24 | Hoisington Investment Management | 95 |
| 25 | Absolute Return Partners | 88 |
The Top 25 Venerated Voices™ by Author
| Rank | Author | Firm | Score |
| 1 | Anne Walsh | Guggenheim Investments | 3,442 |
| 2 | Alex Shingler, Justin Christofel | BlackRock | 2,284 |
| 3 | James Montier | GMO | 1,102 |
| 4 | Kate El-Hillow | Russell Investments | 669 |
| 5 | Howard Marks | Oaktree Capital Management | 642 |
| 6 | John Mauldin | Mauldin Economics | 617 |
| 7 | John Hussman | Hussman Funds | 555 |
| 8 | James Galbraith | Project Syndicate | 419 |
| 9 | Carl Tannenbaum | Northern Trust | 387 |
| 10 | Ben Inker, John Pease | GMO | 368 |
| 11 | Richard Bernstein | Richard Bernstein Advisors | 352 |
| 12 | Mario Stefanidis | VettaFi | 349 |
| 13 | Rob Arnott, Omid Shakernia | Research Affiliates | 336 |
| 14 | Clyde Kendzierski | Financial Solutions Group | 320 |
| 15 | Gary Stringer, Kim Escue, Chad Keller | Stringer Asset Management | 309 |
| 16 | Lance Roberts | Real Investment Advice | 299 |
| 17 | Eric Hickman | Lantern Capital | 268 |
| 18 | Liz Ann Sonders, Kathy Jones, Jeffrey Kleintop | Charles Schwab | 261 |
| 19 | Joshua Glawson | Money Metals Exchange | 204 |
| 20 | Duane McAllister | Baird Advisors | 187 |
| 21 | Andrew Ang | BlackRock | 183 |
| 22 | Sam Millette | Commonwealth Financial Network | 179 |
| 23 | Harold Evensky | Evensky & Katz / Foldes Financial Wealth Management | 178 |
| 24 | Scott DiMaggio, Bernd Wuebben | AllianceBernstein | 164 |
| 25 | Michael Pendergast | HGK Asset Management | 163 |
The Top 25 Venerated Voices™ by Firm – Frequently Posted
| Rank | Firm | Score |
| 1 | Guggenheim Investments | 1,388 |
| 2 | Mauldin Economics | 361 |
| 3 | Richard Bernstein Advisors | 352 |
| 4 | Real Investment Advice | 299 |
| 5 | GMO | 195 |
| 6 | Northern Trust | 143 |
| 7 | BlackRock | 141 |
| 8 | Charles Schwab | 119 |
| 9 | U.S. Global Investors | 106 |
| 10 | F.A.S.T. Graphs | 82 |
| 11 | Commonwealth Financial Network | 79 |
| 12 | Money Metals Exchange | 74 |
| 13 | Project Syndicate | 74 |
| 14 | PIMCO | 58 |
| 15 | Putnam | 46 |
| 16 | Russell Investments | 45 |
| 17 | Knowledge Leaders Capital | 43 |
| 18 | VettaFi | 42 |
| 19 | Matthews Asia | 42 |
| 20 | First Trust Advisors | 41 |
| 21 | Osterweis Capital Management | 37 |
| 22 | Loomis, Sayles & Co. | 37 |
| 23 | Innovator ETFs | 36 |
| 24 | Raymond James | 35 |
| 25 | Franklin Templeton Investments | 32 |
The Top 25 Venerated Voices™ by Author – Frequently Posted
| Rank | Author | Firm | Score |
| 1 | John Mauldin | Mauldin Economics | 617 |
| 2 | Carl Tannenbaum | Northern Trust | 387 |
| 3 | Richard Bernstein | Richard Bernstein Advisors | 352 |
| 4 | Mario Stefanidis | VettaFi | 349 |
| 5 | Lance Roberts | Real Investment Advice | 299 |
| 6 | Liz Ann Sonders, Kathy Jones, Jeffrey Kleintop | Charles Schwab | 261 |
| 7 | Charles Schwab Team | Charles Schwab | 139 |
| 8 | Kathy Jones | Charles Schwab | 118 |
| 9 | Jared Dillian | Mauldin Economics | 110 |
| 10 | Jeffrey Kleintop | Charles Schwab | 108 |
| 11 | Frank Holmes | U.S. Global Investors | 106 |
| 12 | Liz Ann Sonders, Kevin Gordon | Charles Schwab | 99 |
| 13 | Steven Vannelli | Knowledge Leaders Capital | 87 |
| 14 | F.A.S.T. Graphs Team | F.A.S.T. Graphs | 87 |
| 15 | Ryan James Boyle, Vaibhav Tandon, Carl Tannenbaum | Northern Trust | 84 |
| 16 | James Comtois | VettaFi | 80 |
| 17 | GMO Team | GMO | 68 |
| 18 | Cooper Howard | Charles Schwab | 67 |
| 19 | Eugenio Alemán | Raymond James | 58 |
| 20 | Kenneth Rogoff | Project Syndicate | 54 |
| 21 | Clint Siegner | Money Metals Exchange | 45 |
| 22 | Stephen Dover | Franklin Templeton Investments | 45 |
| 23 | Ben Hernandez | VettaFi | 42 |
| 24 | Brian Wesbury, Robert Stein | First Trust Advisors | 41 |
| 25 | Jennifer Nash | VettaFi | 40 |
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